The Best in Skin, Hair, Makeup, More

When it comes to beauty products, you’ve got tons of options. Sometimes, it can seem like there are too many options. So, as we do every year, the Women’s Health beauty team spent the better part of the previous twelve months sifting through the latest and greatest to find the ones we believe will truly add something to your routine. On the hunt for streamlined makeup that will help you greet the day fresh-faced? We got you. Looking for a serum to help address fine lines or dark spots? Look no further.

Of the thousands of skincare solutions, hair products, and cosmetics submitted, we narrowed the field to around 1,000. Then, beginning last November, we put them to the test. The entire WH editorial crew got in on the fun, evaluating each finalist on performance, ease of use, and aesthetics (did it feel and smell good?) to settle on our final list.

No superfluous stuff, here—just the best of the best.

Table of Contents

Jump to a category:

Skin Care
Hair
Body
Makeup
Nails
Oral Care

women's health beauty awards 2025
women's health beauty awards 2025 skin care

Lian Benoit

Best Cleanser

Ultra Facial Barrier-Hydrating Cleanser
Kiehl’s Ultra Facial Barrier-Hydrating Cleanser

Creamy, with the purifying power of a foam. “I used this all winter, and it nixed dirt without overdrying,” says our tester.

Best Cleansing Balm

Extraordinary Beauty Cleansing Balm
Femmue Extraordinary Beauty Cleansing Balm

A luxurious jelly that makes swift work of makeup, dirt, and other impurities and leaves behind a layer of antioxidants to keep skin glowing even after you’ve rinsed it away.

Best Makeup Remover

Beekman 1802 Goat Milk Micellar Milk Cleansing Gel
Beekman 1802 Beekman 1802 Goat Milk Micellar Milk Cleansing Gel

“I tend to prefer a foaming wash, so most makeup removers just don’t excite me,” says our tester. “But this one transforms from a gel to a frothy milk, leaving my skin clean and my need for bubbles satisfied.”

Best Micellar Water

Micellar Water With Salicylic Acid
Garnier Micellar Water With Salicylic Acid

Now 25% Off

Most micellars are perfectly fine—they just lack power. Not this one, which is infused with acne-fighting salicylic acid to mattify skin and clear clogged pores.

Best Toner

Lotus Youth Preserve Refining Dream Toner
Fresh Lotus Youth Preserve Refining Dream Toner

Today’s sophisticated toners do so much more for skin than the splash-ons of years past (buh-bye, old-school astringents). This one battles dark spots and dullness with succinic acid, super lotus extract, and rainbow algae.

Best Face Mist

Skin Food Hydrating Face Mist
Weleda Skin Food Hydrating Face Mist

A glycerin- and hyaluronic acid-based spritz you can pop in your purse for refreshing touch-ups throughout the day.

Best Exfoliator

Youthtopia Refining Apple Peel
Origins Youthtopia Refining Apple Peel

This exfoliating solution works to refine skin’s texture and tone in one week, with glycolic acid, an apple cider vinegar complex, and an antioxidant-rich apple peel ferment. It’s gentle, but it works.

Best Eye Cream

Time Retreat Smoothing Eye Complex
Eve Lom Time Retreat Smoothing Eye Complex

To some, this may seem like a minor detail, but to our testers, it was crucial: The metal applicator on this eye cream is completely spherical, making it the most soothing and easy-to-use formula we’ve tried.

Best Eye Patches

IonPlex Hydra-Gel Power Patches
NuFACE IonPlex Hydra-Gel Power Patches

We were skeptical of the claims: brighter, tighter undereyes. But our tester confirms, “My skin was dewy—a coworker commented on how refreshed I looked.”

Best Serum

Harmonie The Serum
Neurae Harmonie The Serum

Using neuroscience to improve your appearance and mood, this bottle contains natural extracts that target neural pathways that stress skin.

Best Dark Spot Treatment

Dark Spot Correcting Radiance Recovery Serum
Charlotte Tilbury Dark Spot Correcting Radiance Recovery Serum

“While it took a few weeks to notice the brightening effects of the serum, I saw an immediate improvement in the overall appearance of my skin,” says our tester. “On more than one occasion, friends would complement me on how luminous my skin looked, and asked what I was using.”

Best Acne Treatment

Doing the Work Salicylic Acid Acne Treatment
Personal Day Doing the Work Salicylic Acid Acne Treatment

A spot-fighting formula that targets blemishes with salicylic acid and neutralizes redness and calms with azaleic acid and niacinamide.

Best Retinol

Time Rewind Retinol Power Serum
Exponent Time Rewind Retinol Power Serum

It’s your turn to be the beauty scientist: Mix the retinol powder (which stays fresh until application) with the hylauronic acid serum and smooth the mixture over your face to fight fine lines and uneven texture.

Best Moisturizer, Normal To Oily Skin

Ympossible Cream Light
Yoe Ympossible Cream Light

Developed by a founder whose autoimmune disorders made her skin supersensitive, this lightweight moisturizer soothes.

Best Moisturizer, Normal To Dry Skin

Après Skin Multi-Use Rich Rescue Creme
Olehenriksen Après Skin Multi-Use Rich Rescue Creme

“So hydrating, but my skin never feels greasy,” our tester raves.

Best Night Cream

Advanced Night Repair Overnight Treatment
Estée Lauder Advanced Night Repair Overnight Treatment

A recent addition to Estée Lauder’s cult-favorite Advanced Night Repair line, this rich balm is the perfect last step to seal in your serums and deeply hydrate.

Best Chemical SPF

Complete+ Daily Facial Moisturizer SPF 40
Olay Complete+ Daily Facial Moisturizer SPF 40

The best youth-boosting goodie? Sun protection you’ll use every day. This hydrating moisturizer leaves no white cast.

Best Mineral SPF

UV Skin Recovery Red Color Correcting Green Tint SPF 50
EltaMD UV Skin Recovery Red Color Correcting Green Tint SPF 50

Don’t worry about the pea soup shade—it neutralizes redness (and soothes with Centella Asiatica and ceramides).

Best Face Mask

The Hydrogel Face Mask
Augustinus Bader The Hydrogel Face Mask

Meet the Rolls Royce of hydrogel face masks: Bader’s version bathes skin in the brand’s proprietary TFC8 complex to firm and plump.

Best Lip Balm

Naturally Inspired Lip Repair Stick With Coconut Oil
Aquaphor Naturally Inspired Lip Repair Stick With Coconut Oil

Coconut oil and shea butter give this balm an edge when combatting a dry, irritated pucker.

Best Face Oil

Charcoal & Black Seed Clarifying Oil
Eminence Organics Charcoal & Black Seed Clarifying Oil

An oil to combat acne? Yes. This ingeniously non-greasy formula combats breakouts with natural ingredients such as activated charcoal and antibacterial black seed oil.

Best Lip Mask

Layover Lip Mask
Care-e-on Layover Lip Mask

Think of this shea butter- and moringa seed oil-infused tube as a super-charged balm: Slather it on anytime your lips need a saturated dose of hydration.

Best Neck Cream

Ultimate Miracle Worker Nourish & Rejuvenate Face & Neck Cream
Philosophy Ultimate Miracle Worker Nourish & Rejuvenate Face & Neck Cream

Now 30% Off

Retinol, ceramides, and pro-collagen peptides form a firming trifecta that is gentle on the delicate skin below your chin.

Best Tool

CryoGlow LED Face Mask
Shark Beauty CryoGlow LED Face Mask

What makes this LED mask stand out: three wavelengths of light, interlocking bulbs that ensure no spot is missed, and cooling undereye panels.

Best Mattifyer

Instant Oil Control Roller
Peace Out Instant Oil Control Roller

Blotting papers? So last decade! Meet the newest, coolest way to de-grease your complexion: a roller with oil-absorbing halloysite clay.

women's health beauty awards 2025 hair

Lian Benoit

Best Shampoo

Gentle Hydrating Shampoo
CeraVe Gentle Hydrating Shampoo

Now 18% Off

CeraVe is known for soothing, ceramide-rich skin care, so it makes sense that its first foray into hair care would be all about effective moisture and optimal scalp health.

Best Conditioner

Probiotic Smoothing Conditioner
Commence Probiotic Smoothing Conditioner

Founded by Brooke Shields, Commence addresses age-related issues. “This made my hair look shinier and fuller. No other styling products needed,” says our tester.

Best Clarifying Shampoo

Desert Detox Clarifying Shampoo
Dae Desert Detox Clarifying Shampoo

“I have short hair and use a lot of waxy styling products, so buildup is a major problem,” says our tester. “This wash removes gunk without leaving my hair feeling like straw. And the beautiful, fruity scent is just the cherry on top.”

Best Dry Shampoo

Style + Treat Dry Shampoo Puff
Briogeo Style + Treat Dry Shampoo Puff

Ingenious puff packaging solves many of the issues you may have with other dry shampoos (It’s sticky! It gets sprayed everywhere! It leaves behind a white powder!) and makes it easy to target smaller areas. Available in translucent or tinted, it’s perfect for on-the-go.

Best Leave-In Treatment

Money Mist

There’s nothing this magical spray can’t do: It makes detangling a breeze, strengthens, reduces frizz, and protects against heat and UV damage.

Best Mask

Intensive Repair 10-in-1 Serum Mask
Dove Intensive Repair 10-in-1 Serum Mask

Most fortifying bond repair treatments require waiting periods for penetration. Not this one, which promises 10 times the strength in just one minute.

Best Toning Shampoo

Bonding Infusion Purple Toning Shampoo
Suave Bonding Infusion Purple Toning Shampoo

All purple shampoos neutralize brassiness to keep blonde and gray hair looking vibrant. This one also contains an amino acid and citric acid bonding complex that helps to gird strands against damage.

Best Dandruff Treatment

Salicylic Acid Anti-Dandruff Serum
Vichy Dercos Salicylic Acid Anti-Dandruff Serum

If you struggle with flakes, this salicylic acid-based treatment promises relief after just one use. The targeted nozzle means the formula gets right to where it needs to be.

Best Scalp Serum

PowerCycle Scalp Treatment Serum
SickScience PowerCycle Scalp Treatment Serum

This serum works to improve hair volume and thickness by stimulating follicles in the active growth phase. “After using the product for several months, I noticed some regrowth in my crown area,” says our tester.

Best Hair-Growth Treatment

Hair Growth Peptides

Three WH staffers tested these ingestible peptides for 12 weeks. The visible regrowth? Astounding.

Best Hair Oil

Weightless Repair Hair Oil Mist
Hask Weightless Repair Hair Oil Mist

Think oils are just about imparting shampoo-commercial shine? Think again. This one features a reparative blend that reverses up to 98% of damage for a healthier look and feel.

Best Hair Color

ColorStrong Zero Ammonia Hair Color
Clairol ColorStrong Zero Ammonia Hair Color

An alpha hydroxy acid-based bonding primer and finisher sandwiches the coloring step to reinforce each strand’s internal structure (read: less damage). The no ammonia formula promises 100% gray coverage.

Best Hair Spray

Workable Hairspray
Tresemme Workable Hairspray

The dual-sided nozzle on this hairspray lets you control whether you want a strong or light hold during styling. The golden vanilla and sandalwood scent is warm and luxurious.

Best Heat Protectant

Grow Long Anti-Frizz Shield Ultimate Blowout
Marc Anthony Grow Long Anti-Frizz Shield Ultimate Blowout

Now 12% Off

If silky hair is the goal, this heat-activated spray is how you get there. It protects against frizz for up to 72 hours, leaves behind a glossy finish, and guards against breakage with caffeine, biotin, and ginseng.

Best Brush

The Ultimate Detangler Plant Brush Naturally Curly
Tangle Teezer The Ultimate Detangler Plant Brush Naturally Curly

We love Tangle Teezer, and the brand’s latest is designed specifically for coils, eliminating tricky knots with ease.

Best Texturizer

Volumizing Foam

Chances are, when you’re after sky-high volume, you’re using a blow dryer. That’s why it makes so much sense that this volumizing foam comes with built-in heat protection.

Best Blow Dryer

AirLight Pro Hair Dryer
L’Oréal AirLight Pro Hair Dryer

Using infrared light and preset heat and airflow modes, this tool gets hair dry in a flash.

Best Hot Tool

SinglePass StyleMax Professional Flat Iron
T3 SinglePass StyleMax Professional Flat Iron

You can’t beat a professional flat iron with 20% longer ceramic plates for quicker styling and a sped-up dry time.

Best Edge Product

Restoring Hair & Edge Drops
Cécred Restoring Hair & Edge Drops

Now 11% Off

“Consistency is key with this hair-restoring serum, which works if you give it the time,” says our tester. “It’s formulated with biotin, rose, and ginger to promote growth around the hairline in about 30 days.”

Best Styling Product

Hair Wax Stick

Wax sticks are hot right now, and for good reason: They keep flyaways in check to create sleek ponytails and updos. Kitsch’s version is a standout, with all-day hold but no hint of stickiness.

Best Curl Product

No.10 Curl Defining Frizz Reducing Hair Gel
OLAPLEX No.10 Curl Defining Frizz Reducing Hair Gel

Voila: The perfect medium hold to protect your strands from humidity and create a crunch-free, defined look.

women's health beauty awards 2025 hair

Lian Benoit

Best Body Wash

Coconut & Hibiscus Glowing Radiance Body Wash
SheaMoisture Coconut & Hibiscus Glowing Radiance Body Wash

Infused with coconut oil, hibiscus flower, vitamin C, and songyi mushroom extracts, this does more than cleanse—it evens out dull skin for a full-body glow boost.

Best Body Scrub

Butt & Body Acne Scrub
Future Method Butt & Body Acne Scrub

Unclog pores and moisturize with an exfoliating product designed to buff away dead cells with chia seeds and jojoba beads. The result: brighter, softer skin, minus a greasy finish.

Best Shower Oil

Delícia Drench Shower Oil
Sol de Janeiro Delícia Drench Shower Oil

From the trendy brand comes a texture-transforming wash. “It morphs from an oil to a foam, with notes of vanilla orchid, sugared violet, and sandalwood,” says our tester.

Best Lotion

Supple & Soft Pro VitaB3 Serum Burst Lotion
Vaseline Supple & Soft Pro VitaB3 Serum Burst Lotion

“This is the most lightweight lotion I’ve ever tried, but it still manages to be hydrationg,” says our tester. “I love the scent too—fresh and floral, but not too sweet.”

Best Body Butter

C.E.O. Vitamin C Brighten + Tighten Body Butter
Sunday Riley C.E.O. Vitamin C Brighten + Tighten Body Butter

For those times when your outer layer needs extra nourishment, give this soothing butter a try. Vitamin C brightens while shea butter and oat lipids lock in moisture.

Best Body Serum

Urea 5% Body Serum
Naturium Urea 5% Body Serum

This moisturizing serum contains urea, one of the most effective water-trapping ingredients you can find. Our testers also love that it absorbs quickly for a supple finish that never feels sticky.

Best Body Oil

Body Oil Broad Spectrum SPF 50
Saltair Body Oil Broad Spectrum SPF 50

You probably have an idea of what a body oil feels like, but the gel-like consistency of this one is a pleasant surprise. It shields skin from UV damage, imparts a subtle glow, won’t clog pores, and features the warm scents of coconut, vanilla, and almond blossom.

Best Acne Treatment

Mighty Patch Body
Hero Cosmetics Mighty Patch Body

From the makers of the viral pimple patches comes a larger version designed to battle body bumps. “I knew these patches were working when I put on a V-neck sweater and didn’t immediately grab concealer for my chest,” says our tester.

Best Fragrance

Charlotte Tilbury Fragrance Collection of Emotions
Charlotte Tilbury Charlotte Tilbury Fragrance Collection of Emotions

Forty years of scent research went into Charlotte Tilbury’s debut fragrance line, geared toward cultivating feelings like energy, serenity, and love.

Best Sunscreen

Shimmer Oil SPF 30
Vacation Shimmer Oil SPF 30

Like your SPF with a side of shimmer? Here’s the one for you: “There’s a radiant finish, but I love how natural it looks,” says our tester. “And the scent lives up to its brand name, transporting you to an island getaway.”

Best Deodorant

Vanilla Skin Deodorant
Phlur Vanilla Skin Deodorant

“I’ve been using this aluminum-free deodorant daily and never have to reapply,” says our tester. “The comforting vanilla scent is sophisticated but not overpowering. I’m obsessed.”

Best Ingrown Hair Treatment

Ingrown Eliminator Serum Rollerball
Fur Ingrown Eliminator Serum Rollerball

This serum contains a mix of alpha hydroxy and beta hydroxy acids to soothe skin and prevent ingrown hairs (bonus: the rollerball tip makes the application process easy and mess-free).

Best Razor

Moisture Plus Razor Set
Flamingo Moisture Plus Razor Set

Now 15% Off

The moisture bars on this four-blade razor contain aloe, coconut, and shea butter for a super close shave that leaves skin soothed and hydrated.

Best Shaving Cream

Fragrance-Free 2-in-1 Shave Oil + Moisturizer
Skintimate Fragrance-Free 2-in-1 Shave Oil + Moisturizer

Perfect for those with sensitive skin, this smart formula can be used before and after shaving. It contains vitamin E and aloe to prevent irritation and razor bumps.

Best Treatment

Dream The Night Away Nighttime Lotion
Asutra Dream The Night Away Nighttime Lotion

Looking for a better night of sleep? Reach for this unique lotion, infused with melatonin, magnesium, and the calming scent of lavender, to help you drift off.

womens health beauty awards 2025 makeup

Lian Benoit

Best Foundation

Weightless Skin Foundation SPF 15
Bobbi Brown Weightless Skin Foundation SPF 15

Ace your base with an easy-to-wear formula that achieves the impossible: lightweight but with staying power, oil-controlling yet hydrating. In 53 shades.

Best Primer

Light Reflecting Hydrating Primer
Nars Light Reflecting Hydrating Primer

Not only does this primer create the perfect base for your makeup, it’s infused with skin-care ingredients like hyaluronic acid, squalane, and cacao peptides to plump skin immediately and over time.

Best Concealer

Pinpoint Concealer Micro Correcting Pencil
Lisa Eldridge Pinpoint Concealer Micro Correcting Pencil

The 16 shades of this cover-up pen feature a 1.5mm tip, allowing you to spot-conceal even the tiniest of blemishes. “The formula is very pigmented, so you get great coverage and it doesn’t move—once I use it, I’m confident it’ll stick around all day,” says our tester.

Best Tinted Moisturizer

Featuring You Hydrating Skin Enhancing Tint SPF 30
Wyn Beauty Featuring You Hydrating Skin Enhancing Tint SPF 30

“I have a hard time finding skin tints that match my tone, but with 36 adaptable shades, zeroing in on the right one was a breeze,” says our tester. With SPF 30.

Best Eyeliner

High Impact Gel Tech Eyeliner
Clinique High Impact Gel Tech Eyeliner

A formula that glides across the lash line, rich color payoff, and 24-hour, smudge-proof wear—what’s not to love?

Best Blush

Soft Pinch Luminous Powder Blush
Rare Beauty Soft Pinch Luminous Powder Blush

All the benefits of a powder (color payoff and staying power) and a cream (a cinch to blend) in one very smart compact. Milled mica pearls impart a just-luminous-enough finish.

Best Highlighter

Lumi Le Glass & Glow Highlighter Stick
L’Oreal Paris Lumi Le Glass & Glow Highlighter Stick

Now 23% Off

In 6 shades to suit a variety of skin tones, this glow getter glides over skin easily (a cinch to blend with your fingers, too), leaving behind a flattering light-reflective finish.

Best Bronzer

Warm Dimension Bronzer Stick
Versed Warm Dimension Bronzer Stick

Bronzer is the cilantro of the beauty world—even just a little too much of it and things can go terribly wrong. This one—lightweight, buildable, and in a user-friendly stick format—is practically goof-proof.

Best Mascara

Phyto-Noir Mascara
Sisley Paris Phyto-Noir Mascara

If fuller lashes are your goal, one coat gets you there (the growth- promoting peptides also thicken fringe over time). “It won’t flake and dries to a soft, beautiful hold,” says our tester.

Best Brow Product

Mighty Fine Waterproof Brow Pen
Benefit Cosmetics Mighty Fine Waterproof Brow Pen

See the triple-pronged tip? It allows you to instantly fill your brow’s sparse spots with the most natural-looking hair-like strokes.

Best Lipstick

Lipstick
Le Rouge Français Lipstick

These French-made bullets get their bold, long-lasting pigment from natural sources such as turmeric, rose petals, and beetroot. It’s plant-based power.

Best Liquid Lipstick

Super Stay Teddy Lip Tint
Maybelline Super Stay Teddy Lip Tint

Now 14% Off

A buildable soft-matte finish that lasts up to twelve hours? Yes, please!

Best Lip Gloss

Pro-Collagen Peptide Plumping Gloss Balm
Paula’s Choice Pro-Collagen Peptide Plumping Gloss Balm

Sure, you want a lush, shiny finish. But this power-packed product also contains a tri-peptide complex to lock in moisture and visibly plump fine lines.

Best Tinted Lip Balm

Grip Stick Tinted Lip Treatment
Tilt Grip Stick Tinted Lip Treatment

The first lip product to receive the Arthritis Foundation’s Ease of Use certification, the ergonomically shaped tube was designed for those with mobility challenges. The buttery formula bathes lips in a sheer wash of hydrating color.

Best Lip Liner

Peptide Lip Shape

Glide this silky formula along the outer perimeter of your kisser for a sharper shape. Then flip the pen and use the silicone smudger on the other end to blend for a fuller appearance.

Best Setting Powder

SurrealSkin Soft Blur Setting Powder
Makeup By Mario SurrealSkin Soft Blur Setting Powder

Set your makeup for all-day wear and blur tiny imperfections. “I have dark circles and use this under my eyes to lock in my concealer,” our tester says. “Works great.”

Best Setting Spray

Impeccable 24HR Blurring Matte Setting Spray
Anastasia Beverly Hills Impeccable 24HR Blurring Matte Setting Spray

Yes, your makeup will stay put after a spritz or two of this. You can also expect a blurring finish that obscures fine lines, wrinkles, and visible pores.

Best Eye Shadow

Eye Wardrobe
Victoria Beckham Beauty Eye Wardrobe

Quads make creating eye looks easy, but the buttery texture of these shadows will make it enjoyable too. They’re mostly neutrals with surprising pops of color.

Best Brush

Angled Cream Blush Brush
Anisa Beauty Angled Cream Blush Brush

This applicator features an angled, slightly domed shape that’s perfect for the cheekbone area with densely dispersed fibers that make liquid and cream formulas practically melt into skin.

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Lian Benoit

Best Nail Polish

It's Topless 1-Step Gel Manicure
Nails Inc It’s Topless 1-Step Gel Manicure

If an at-home manicure seems too complicated, try this all-in-one base coat, treatment, polish, and topcoat, which dries in less than 60 seconds.

Best Polish Remover

Extracts 3-in-1 Soy Nail Polish Remover Wipes
Dermelect Extracts 3-in-1 Soy Nail Polish Remover Wipes

Swap the smelly, messy liquid remover for these neat soy and jojoba oil wipes. The protein- and peptide-rich formula will leave your nails stronger.

Best Treatment

To The Rescue UV Gel Damage Repair
Essie To The Rescue UV Gel Damage Repair

Gel manis are the best for longevity, but frequent UV exposure may weaken your nails. This formula improves damage in five days.

Best Press-Ons

Chill Tips Signatures Press On Nails Kit, Catch the Crown
Chillhouse Chill Tips Signatures Press On Nails Kit, Catch the Crown

“I love experimenting with salon-quality nail art,” our tester says. “I don’t love the price, though. These falsies are easy to apply and last up to three weeks.”

Best Cuticle Oil

Cuticle Oil

What makes this oil unique? It’s more than just, well, an oil. The formula also contains bakuchiol (a collagen-boosting retinol alternative) and moisturizing squalene to soften and hydrate.

Best Hand Cream

In Good Hands Multi-Restorative Hand Cream
philosophy In Good Hands Multi-Restorative Hand Cream

Gentle, non-greasy, and moisturizing. This checks all the boxes and more: It also hits dark spots with vitamin C.

Best Foot Mask

Overnight Hand and Foot Hydration Mask
PAUME Overnight Hand and Foot Hydration Mask

Your tootsies deserve a treat. This refillable mask contains skin-loving ingredients like shea butter, glycerin, and squalane to soften calluses and make skin touchably silky.

Best Kit

The Gel Mani System
Olive and June The Gel Mani System

This customizable system (you pick your polish and add-ons, like a nail strengthener and primer) comes with an LED lamp and essential tools such as a file, clipper, buffer, and a nifty brush holder that allows you to paint with your non-dominant hand. Brilliant.

women's health beauty awards 2025

Lian Benoit

Best Toothpaste

3DWhite Deep Stain Remover Daily Toothpaste
Crest 3DWhite Deep Stain Remover Daily Toothpaste

Now 10% Off

“I saw a brightening effect after my first brush,” says our tester.

Best Toothbrush

Quip Ultra Next Generation Smart Toothbrush - Timed Electric Toothbrush with Case - Replaceable Brush Head, Soft Bristles, Silicone Handle, 30-Day Battery Life - Travel Toothbrush - Eclipse
Quip Quip Ultra Next Generation Smart Toothbrush – Timed Electric Toothbrush with Case – Replaceable Brush Head, Soft Bristles, Silicone Handle, 30-Day Battery Life – Travel Toothbrush – Eclipse

More than 10 intensity levels, plus plaque-fighting vibrations.

Best Mouthwash

Total Active Prevention Mouthwash
Colgate Total Active Prevention Mouthwash

This features cetylpyridinium chloride (an antiseptic that kills plaque and bacteria).

Best Whitening Product

BrightBoost Whitening Powder
Boka BrightBoost Whitening Powder

A calcium and silica powder that imparts a radiance boost.

Best Flosser

Icon Water Flosser
AquaSonic Icon Water Flosser

The finest stream of water (and three flossing settings) means your teeth and gums get clean, clean, clean.


Photographs By: Lian Benoit Styling By: Jasmine Fontaina Hair: Valissa Yoe at See Management using Bumble and Bumble. Makeup: Todd Harris at Honey Artists using Lisa Eldridge Beauty. Manicure: Yukie Miyakawa at See Management using Dior Beauty. Models: Ange-Marie Moutambou at Heroes Models; Lauren Searle at Heroes Models.


Image 1: LSpace bra and shorts, Gola sneakers, Machete huggies, Soko rings, Wigwam socks.

Image 2: FP Movement runsie, Soko hoop earrings. / Beyond Yoga shrug, LSpace bikini top and bottom, Asics sneakers, Machete huggies, Falke leg warmers.

Image 3: Nike jacket, Levi’s tank, Urban Outfitters briefs, Gola sneakers, Machete earrings, Soko/Baublebar rings, Wigwam socks. / Beyond Yoga shrug, LSpace bikini top and bottom, Asics sneakers, Machete huggies, Falke leg warmers.

Image 4: Athleta bomber, Soko hoop earrings, Missoma necklace.

Image 5: LSpace bodysuit, Body Wrappers leg warmers, Asics sneakers, Machete earrings, Soko ring, BaubleBar ring

Image 6: Urban Outfitters dress, Suddora armbands.

Image 7: Nike jacket, Levi’s tank, Urban Outfitters briefs, Gola sneakers, Machete earrings, Soko/Baublebar rings, Wigwam socks.


This story appears in the Spring 2025 issue of Women’s Health.


Headshot of Brian Underwood

Brian Underwood is beauty director at Women’s Health, where he oversees content strategy for the brand across all platforms, including digital, print, and social. Underwood previously served as beauty and wellness director at Oprah Daily and O, The Oprah Magazine. During his tenure leading beauty content for the Oprah brand at Hearst, stories Underwood commissioned were awarded the Skin Cancer Foundation Media Award and a Fragrance Award for Editorial Excellence (his second). He was the launch Beauty Director of Dr. Oz THE GOOD LIFE, and has held additional editorial positions at Fitness, Organic Style, Good Housekeeping, Life & Style Weekly, and Woman’s Day and has written for Self, Shape, Seventeen, Redbook, Cosmopolitan, and many more. Underwood previously served on the Skin Cancer Foundation’s gala committee and as partnerships director of the Trans Beauty Clinic, a New York-based charitable organization that provided beauty services and workshops to the city’s trans community.

Headshot of Sabrina Talbert

Sabrina Talbert is the beauty editorial assistant at Women’s Health. With over five years of experience, her bylines have appeared in Byrdie, Nylon, Daily Front Row, and more. She’s passionate about covering topics related to haircare, skincare, and the latest happenings at the intersection of beauty and sports. When she’s not working, you can catch her training for her next race (NYC Marathon loading!) and binge-watching F1 or combat sports.

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